Ask Cliff

We’re giving the opportunity for all Orange fans to put their questions to Orange Founder and CEO Cliff Cooper.

For more than 50 Years Cliff has been an important figure in the Music and Entertainment Industry. From recording to publishing – artist management to equipment hire, Cliff has always sought to bring an innovative approach to everything he’s done and in the process has become friends with some of the biggest names in the industry.

If you have a question for Cliff about Orange, his five decades in the music industry, or frankly anything about this business, this is your chance to ask someone who really has seen and done it all.

To submit a question, all we need you to do is complete the form below and Cliff will try to answer as many of your questions as he can. We’ll broadcast his answers on our Instagram page

What are you waiting for?

If you’re not familiar with Doyle Dykes then you’re missing out on one of the top fingerpickers that’s ever lived. He’s a highly revered guitarist who has found praise from the likes of Chet Atkins and Steve Wariner. If you’re new to Doyle, start on the “Lessons” page of his website, and prepare to cry yourself to sleep tonight when you realize how much of a disappointment you, and everyone you know, is on guitar.

We caught up with Doyle at NAMM 2020 when he came by to introduce himself and inform us he was using our Crush Acoustic 30 for all of his live gigs. We were stoked so we threw him straight into the demo room to play some licks. He gave us a nice little interview about the Acoustic 30 and then went on to perform a medley of tunes that we’re pretty sure he was improvising on the spot. The guy’s a monster. Check it out!

https://www.youtube.com/watch?v=rTPjLmBZE84
Doyle discusses why he plays the Crush Acoustic 30
Long play-through with the Crush Acoustic 30

The latest line up for Desertfest has just been announced and Orange is proud to once again be the backline supplier.

Grab your tickets for what is always an awesome event:

Facebook: @DesertfestLondon

Instagram: @desertfest_london

Twitter: @DesertFest

#df2020 #desertfestlondon

Website – http://www.desertfest.co.uk

Ticket link – https://link.dice.fm/desertfest20

The scale of the Australian bush fires is truly unprecedented.

Unless you’ve been on holiday on Mars for the last couple of months, the news that Australia is suffering from the largest scale bush fires on record will be something you’re only too aware of.

It’s very hard to grasp exactly how big a problem this actually is, particularly in countries like the UK where wildfires aren’t something that affects us, so a bit of research and the following details begin to emerge:

As of 7th January, 25.5 million acres or 10.5 million hectares of land has been affected by the fires. That’s 32,000 square miles. For those of us in the UK, that’s an area that runs from Portsmouth in the South, as far North as Coventry and from Bath in the West all the way across to London in the East. Another way of putting it, is the whole of Belgium – burned and still ablaze with little end in sight. To try to visualise the fire-front itself is to imagine a picture of Hell… Imagine an unbroken line of fire, stretching from The East Coast of the USA to the West Coast, then back again, then heading back yet again, to the West Coast and getting at least as far as Indiana. That’s the fire-front in a single state alone! More than 1,000 homes have been destroyed, 24 people have lost their lives and estimates are that somewhere between 500 million and 1 billion animals have been burned to death a figure that beggars belief.

We at Orange would like to ask a favour of you guys – Please share the following links with as many people as you can. You don’t have to share our posts, take any mention of us out if you prefer – this isn’t a PR exercise as this message is too important. If you’re able to donate a small amount to one of these charities that’s wonderful but that’s your business. This is just our way of helping ensure that any donations you do make actually go to where they will make a difference. There are many other organisations out there and all are just as worthy but here’s some selected by us:

The NSW Rural Fire Service
These guys are volunteers! Donations made to the NSW Rural Fire Service (NSW RFS), or your local Rural Fire Brigade, directly benefit volunteer firefighters and are always gratefully received. These proceeds directly assist brigades in conducting their community activities.

The Salvation Army Australia
Feeding and supporting the firefighters and evacuees is a major military exercise but fortunately, there is an army ready and willing to help. The Salvos are right there at the front line.

The Australian Red Cross
Supporting thousands of people in evacuation centres and recovery hubs across Australia.

WIRES Australia
WIRES (NSW Wildlife Information, Rescue and Education Service Inc.) is Australia’s largest wildlife rescue organisation. WIRES has been rescuing and caring for wildlife for over 30 years and WIRES mission is to actively rehabilitate and preserve Australian wildlife and inspire others to do the same.

Six years ago, on Christmas Eve eve, I was sitting in traffic on the way home from work when an idea popped into my head. I wanted to make a contest. But not just any contest. I wanted to make the entry process simple and I wanted to make the reward huge. So I opened the Facebook mobile app and I wrote a post on the Orange page. It read:

“Wish Granted: Just tell us which Orange product you want and on Christmas day we’ll announce the winners.”

By the time I got home the post had 2,000 like and nearly as many comments. I knew I was onto something.

We had thousands of entries in year one. We had tens of thousands by year two. Each year we kept giving away more and more products. Those first few years I would personally sit at the computer on Christmas Day scrolling through the entries and hand-picking winners. It was tedious and it was time-consuming. But the joy it created made it worth the trouble. (Luckily our very tech-savvy marketing director has made the selection process much easier)

Around year three it was clear that Wish Granted had become part of our annual marketing repertoire. That’s when we began involving Cliff Cooper to help push the promotion via his heartwarming Christmas videos. That’s also when Cliff decided it was time to really expand Wish Granted to even more countries and even bigger prize packages. Now we find ourselves in the sixth year of Wish Granted and we just finished giving away more than $40,000 in Orange products to more than 15 countries after receiving upwards of 95,000 unique entries! See the full recap here.

What really warms my heart about Wish Granted is the feedback we receive from our fans. Here’s a smattering of extremely positive reviews from some of this year’s winners:

“I am 42 years old, last time I won a lottery was when I was about 10 y.o. – it was a small prize, less than a dollar. I am new to the Orange fans army but I do appreciate what this company does for the music-addicted society, I have never seen this before from other brands. It is so impressive that even if I would not win, my respect to Orange would have increased significantly just because of this unbelievable initiative.”

“I’ve always been a fan of Orange Amplifiers but being on disability have unfortunately never had the funds to purchase one. I’ve entered the giveaway every year you’ve run it on the off chance of being one of the luckiest individuals to walk the face of this Earth, never dreaming in a million years I’d win. That said, I cant thank you enough for the opportunity or the ear buds. You’ve definitely made my holiday season that much more enjoyable and with a bit of citrus.”

“Unbelievable! I have several Orange products and now they have my loyalty for life! I have had a really bad few weeks this is definitely the light at the end of the tunnel, cannot wait to play it! From my old trusty Crush Bass 25 now to a Terror Bass Amp!!! Thank you for making my Christmas!!!”

“3 years ago, my band was robbed and a lot of our equipment got lost, including my trustworthy Terror Bass. So winning one this time makes me feel double as happy as anyone else! Feels like the universe is returning something that always belonged to you. Thank you, Orange! You are and always will be the best amps in the world!”

“I am passionate about music and guitars in particular, I play it for more than 40 years. My son shares this passion and has been taking guitar lessons for 2 years. For Christmas I will offer him an electro-acoustic guitar. Your gift could not be better for this Christmas and will perfectly complement its equipment. I sincerely want to thank you and I wish you a very happy holiday season and a merry Christmas!”

It’s knowing that we helped make the holidays better for thankful guitarists that makes all of this effort worth it. From the bottom of our hearts, thank you for supporting Orange and may 2020 be your best year yet!

Alex Auxier, Artist Relations Manager and USA Marketing Manager

Orange Amps is proud to partner with the Queen Sofia Foundation and Hard Rock Heals to customize an Orange O Bass for auction. The Queen Sofia Foundation helps to raise awareness in society about Alzheimer’s disease, disseminating the activities developed by the Alzheimer Project of the Queen Sofia Foundation and raising funds for the Alzheimer’s Center of the Foundation. Hard Rock Heals, the foundation that oversees and activates the philanthropic initiatives of Hard Rock International, aims to improve the lives of people through music. Throughout its career it has supported multiple social causes, promoting collaborations with artists from around the world

PROJECT: HARD ROCK MEMORY SERIES

Hard Rock Cafe will get renowned musicians to customize a guitar, in which they will also have to write a memory they do not want to forget. Guitars will be exhibited and auctioned in November coinciding with the 25th Anniversary of Hard Rock Cafe Madrid. Proceeds will be donated entirely to the Alzheimer Center Queen Sofía Foundation.

Orange Amplifiers´CEO Cliff Cooper with his customised O-Bass

Bid for this amazing O-Bass at HERE

Orange Amplifiers´ Danny Gomez with Hard Rock Cafe´s Sales & Marketing Manager, Sita Bello, and Cliff´s O-Bass

Proceeds will be donated to the Alzheimer Center QUEEN SOFIA FOUNDATION

The Queen Sofia Foundation’s objectives, included in its Statutes, are the promotion, help and development of the needs, physical as well as spiritual, of all types of men and women, and their fullest integration within the social community, encouraging and defending the citizens’ lawful rights and aspirations, the works of literature, the arts and sciences, the regional and local traditions, Spain’s artistic and cultural heritage, the acquisition of human, technical and professional abilities, the environment and, generally, everything related to the ideas of progress, welfare and justice.

Some of the Memory series instruments feat. Cliff Cooper´s O´Bass, Rudy Sarzo´s Precision, Tim Stewart´s Tele and Danny Gomez´s SG

See the collection HERE

About Hard Rock Heals Foundation

Established to champion Hard Rock’s founding mottos, the Hard Rock Heals Foundation exists to improve lives and the resiliency of communities through the power of music. Hard Rock Heals Foundation seeks to build and invest in programs and partnerships that contribute positively to people, communities, and the natural environment. Since 1971, Hard Rock International has continued to bring people together through the unifying effects music. Relationships with artists ranging from emerging to iconic in support of charitable efforts around the world.

We believe the music improves lives, 100% of revenue raised by our Hard Rock Heals Foundation and its programs is donated back to the communities in which our Hard Rockers live and work! Check back often to learn more about our ongoing philanthropy and how you can get involved.

Throughout 2019 Music for All has continued to promote the positive effects of making music through national campaigns such as Learn to Play Day and Make Music Day as well as its grant giving programme, available to those individuals and communities for whom music making would not be possible without our support.

Our aim is to raise £25,000 before the end of December, a figure which, if achieved, will enable us to fulfill the musical aspirations of 100 disadvantaged young people at the beginning of 2020.  What a start to the New Year it would be for each of them to discover that their dream of music making will become a reality. The 100 beneficiaries will include those who are challenged socially, financially and/or physically.

But to make this happen we need your help. DONATE NOW.

Any support you are able to give will help us change lives.  Lives of young people such as Millie and Luke:

Millie, 12, is autistic and struggles with anxiety and focusing. It was her dream to learn to play the piano. Music for All helped with the provision of a keyboard and lessons with a professional teacher who specialises in supporting those living with neurological and developmental conditions. Her teacher has been very impressed with Millie’s musical aptitude and reports that she ‘has the ears of a Grade 5 student already, as she can distinguish rhythm, timing and complex chord structures just from listening.’ In addition, Millie’s parents believe music has had a positive impact on her well-being as her anxiety levels have decreased dramatically, she’s calmer and happier. We have also just heard that she passed her Grade 1 Exam with a Merit!

Luke, 19, has a serious medical condition with only limited upper body movement. He loves music making, but his ability to do this was obviously terribly restricted. Luke asked Music for All to help with the specialist technology and software to enable him to create his own music. The charity worked with Luke and his family to provide a sound beam and appropriate music-making software. Luke is now making music and plays every day!

We all know that the OMEC Teleport can effectively “teleport” your tone, but when we decided to invite some of the top worldwide brands to join us for the ultimate giveaway, we couldn’t suspect that the winner wouldn´t be a musician !! … So we teleported not just his tone but his musical career…

… Jeremy !! No excuses !! Now you have to play the guitar !!

Jeremy Silverthorn with the OMEC Teleport giveaway bundle.

“My name is Jeremy Silverthorn & I live in South Florida (Ft. Lauderdale area) and work as a corporate video editor/producer. I keep up with lots of AV/recording/live sound trade magazines & websites, so I’m always signing up for different contests & giveaways.

I’ve never won anything close to this though! Honestly, I’m no musician, but I am a huge fan of music & go to tons of concerts (mostly classic rock and heavy metal) and have always wished I could play the guitar.  Well, now I have everything I need… just trying to figure it all out still!  LOL

Thank you to Orange, Kiesel, Eventide and all the other great sponsors for this amazing prize package !”

***

$5000 prize package including:

  • Orange Amplifiers – Rocker 32 Combo
  • OMEC – Teleport Pedal
  • Kiesel Guitars – Stealth Custom Delos 6st Guitar
  • Eventide Audio – Rose, H9, PowerMAX
  • Two Notes Audio Engineering – Torpedo C.A.B, Orange Cabinet Pack
  • Right On Guitars – Custom OMEC Guitar Strap
  • Temple Boards – Duo 17 Pedalboard
  • GHS Strings – Years Supply of Strings (48 sets)
  • JamOrigin – MIDI Guitar
  • Evidence Audio – SIS/Monorail Patch Cable Kit
  • Hooke Audio – Hooke Verse

With an all valve front end, the Terror Bass is a 500W hybrid bass amp with a valve preamp and solid-state power amp, making it closer to the sound of our flagship AD200 than ever before, with a front panel that remains the same layout to the original Terror Bass but with an added clean switch, giving more headroom and smoother, clean sounds.

From clean pop sounds through to gritty rock tones the Terror Bass can do it all. A pad switch on the front for active basses takes 6dB off the input sensitivity. The effects loop is valve on the send and solid-state on the return. The Terror bass is a Class D amp with 500 watts of power into 4 Ohms and 250 Watts into 8 Ohms, the limiter switch on the back prevents the output stage from being pushed too hard into 4 ohms.

We met bass wizard Adrian Bartol in Madrid and captured the tones you hear in this video, using his Moollon bass and new Terror Bass and OBC112 miking the room, to bring you all the expressiveness and versatility of this ultra-portable professional rig, from Motown_esque groove to pop, from punk to contemporary rock, the Terror Bass covers every base and the OBC112 can follow you from the studio to the gig.

YOU KEPT ASKING FOR IT…

The all-new, re-designed Terror Bass has arrived and it sounds better than ever.

Hi everyone, and welcome to the OMEC Teleport files,

My name is Danny Gomez and I designed and developed the OMEC Teleport with the Orange Amplification team. Let me tell you a little about myself and the circumstances that “teleported” me to here and now…

As a touring musician, I needed something simple that allowed me to bring my studio software & apps with me on tour. Teleport_ing the studio to the road and the road to the studio with the first interface ready for your pedalboard. Record, play, practise or discover new virtual instruments. No boundaries, no limits, anywhere, anytime.

This compact and extremely powerful Teleport is a high-quality audio interface, a universal connection device (Mac, PC, iOS, Android) without any specific drivers or software requirements, with high-quality ADC/DAC converters, a USB B connector and housed in a small effect pedal enclosure. The plug and play stompbox design of the OMEC Teleport makes it easier than ever to combine digital software/app models with pedals and amps in your performance rig, as well as to record digital audio with no fuss.

With this versatility the Teleport can be used for a wide range of applications: musicians that want to play, record, mix or process their sound, with the autonomy provided by mobile devices…

… Teleport your tone !!

Learn more about the OMEC Teleport by clicking here.